No matter the size of your company or the industry you are in, Twitter offers an excellent way for companies of all sizes to engage with customers and stay fresh in their minds.
Whether your company does not yet have a Twitter account or your Twitter account is struggling to get followers, it is worth studying the social media habits of companies that are tweeting their way toward success.
Below are three examples of companies that are using Twitter smartly.
1. Dell Uses Multiple Twitter Accounts for Better Organisation
Dell is one brand that has figured out that it is not necessary to send all kinds of tweets from a single account. Instead, they have created a collection of separate accounts. This helps keep...